Listen Live
Hot 100.9 Featured Video
CLOSE

After the recession and the Debt Ceiling situation, people OBVIOUSLY still have money to blow (not me, other people).The slightly frightening twinkle in her eye? Yea, it might have cost $15,000.

Beauty addicts are eyeing a new trend — custom-made, gold-plated contact lenses featuring 18 twinkling diamonds. The eerie and alluring new jewelry line from Shekhar Eye Research satisfies those who aren’t content to simply boast bling on their skin.

Creator Chandrashekhar Chawan tried his hand at gold-dust contact lenses, but they lacked the “sparkle effect” he was looking for. He found his inspiration, oddly, through cosmetic dentistry: Chawan’s wife had diamonds planted on her teeth at her last dentist visit, and he realized that people loved jewels anywhere and everywhere.

“I got mixed responses — some said its looks scary, but most of the people loved it,” said Chawan in a TODAY.com interview. “Bollywood personalities loved the concept, that it’s going to be ‘in thing’ in fashion soon.