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Via Bossip


Beyonce is back as part of her H&M campaign. Back in March it was revealed that she was the new spokesperson for H&M and she’s paying off tremendously. As the summer approaches, she’s decided to show off their swimwear  for the world to see:

“I’ve always liked H&M’s focus on fun affordable fashion. I really loved the concept we collaborated on to explore the different emotions of women represented by the four elements – fire, water, earth and wind,” said Beyoncé. “It was a beautiful shoot on a tropical island. It felt more like making a video than a commercial.”

Here’s a couple flicks for you to enjoy:


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Beyonce Shows Off H&M Summer Collection [Sneak Peak Photos]  was originally published on