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On Tuesday, Rihanna announced via Twitter that she will be the face of French fashion label Balmain for its spring 2014 campaign. And of course, she shared some photos from her gig on Instagram.

In one (seen above), she’s clad in an all-denim number with gold embellishment.

In the second, the Grammy winner flaunts a robe-like pink coat, paired with gold cap-toe lace boots.


“In front of the camera, she makes you feel like she is the only girl in the world,” said Balmain’s creative director Olivier Rousteing. “When the woman that inspires you wears your creations, your vision feels complete.”

Previously Rihanna fronted a campaign for Armani Jeans.


Rihanna is the New Face of Balmain Paris (Photos)  was originally published on