From SunTimes.com:
Bringing a tough offense to protect his brand, Michael Jordan is suing Chicago’s two big grocery chains — Jewel and Dominick’s — for allegedly using his name and his number 23 to sell steaks and other goods without his permission.
The multimillion-dollar lawsuits, filed Monday in Cook County Circuit Court, stem from Jewel and Dominick’s congratulatory ads appearing in this year’s commemorative edition of Sports Illustrated magazine, honoring Jordan’s induction into the Basketball Hall of Fame.
